Omni-Channel Marketing

Many inbound marketing plans will incorporate a multi-channel approach with separate strategies for search, email, social media and a number of other channels. However, a truly modern inbound approach is omni-channel.

“Simply put, omni-channel is multi-channel done right!

John Bowden, Senior VP of Customer Care at Time Warner Cable

An enhanced user experience

At Tomorrow People, we use an omni-channel approach to produce a single strategy which encompasses all channels at the same time to create an engaging, consistent user journey for your personas.

We aim to provide all of your customers with content through their preferred channel and to cater to their specific business need. Omni-channel provides true personalisation through a fluid path of content marketing communication.

Our omni-channel strategies anticipate that your users will engage with your brand on a number of different channels. Through marketing automation, search, earned media and more, we make sure your company is seen in as many places as possible and, most importantly, is putting across a consistent message to give all potential customers their own route to a buying decision.

statistic

Companies with well-defined omni-channel customer experience management programs achieve a 91% higher year-over-year increase in customer retention rate compared to those without

Customer Success story

Apteco

Tomorrow People’s professional team of developers and designers have transformed the way we communicate with clients and partners.

Melanie Davis
Marketing Manager, Apteco