Marketing Automation Tools

HubSpot

Capture leads from website visitors and move them through your inbound sales cycle automatically with Hubspot. With detailed information about what leads have engaged with, it’s easy to strike up a conversation.

HubSpot's inbound marketing software gives us an integrated platform for tracking and analysing customer engagement with your brand. Detailed information about what content your leads have read makes it easy to strike up a conversation.

Blog posting

Blog posting

Email marketing

Email marketing

social

Social media analysis

Content

Website content and landing pages

marketing automation

Marketing automation

SEO

Search engine optimisation

And much more.

We use Hubspot to help your business attract leads, rather than simply broadcasting content at people. Additional functions then help convert leads into paying customers.

Tomorrow People are experts in Hubspot COS (Content Optimisation System) design meaning we can design and implement your complete marketing system while keeping everything trackable and easy-to-use.

Further add-ons allow you to share your inbound marketing data with other business units for additional insight and return on investment. Comprehensive analytics and reporting tools allow you to clearly demonstrate ROI, proving the value and effectiveness of your strategy.

Marketo

Marketo offers a full suite of marketing automation tools for larger organisations. Marketo allows us to manage all of your campaigns across your many digital channels and can support multiple inbound campaigns alongside your wider lifecycle marketing strategy.

Marketo comprises a collection of powerful tools and functions which are ideal for larger businesses, providing a connected platform for more in-depth inbound marketing campaigns.

Among the many functions we can apply for improved lead generation and conversion are:

image

Marketing automation

Email

Email marketing and analysis

Social

Social marketing

Management

Marketing management tools for budget planning and spend analysis

Analytics

Analytics for reporting and analysis

Sales

Sales insight for lead handover

The complete Marketo digital marketing platform enables you to support multiple inbound marketing campaigns and better manage your wider lifecycle marketing strategy.

Marketo has the potential to allow your marketing team to sync data with sales via popular CRM platforms like Oracle, SugarCRM and NetSuite giving you an impressive ROI for the Marketo platform.

Eloqua

Eloqua is a lead nurturing resource which allows us to tap into your social media channels with unique content, creating new conversations and measuring the exact impact of this multi-dimensional engagement on your web traffic.

Eloqua is a significant lead nurturing resource for complex inbound marketing campaigns which allows us to construct an effective multi-dimensional approach.

Eloqua simplifies the process of tapping into your social media channels with unique content, creating new conversations and measuring the exact impact of clients' social media engagement and content on your web traffic.

This impressive modular platform supports:

Targeting

Targeting and segmentation

Lead management

Lead management

Campaign

Campaign management

Measurement

Marketing measurement

Sales

Sales enablement

Social marketing

Social marketing

Content

Content marketing

Lifecycle marketing

Customer lifecycle marketing