Tomorrow People opens NYC office and appoints US managing partner
Tomorrow People is happy to announce the opening of a United States office in Manhattan, New York City following the acquisition of notable US clients amid a growing demand for global B2B content marketing programs.
Tomorrow People is also pleased to announce the appointment of managing partner, Paul Lang, to oversee operations in the United States.
“When it comes to digital marketing, we’re all competing in a global marketplace. We found most of our global clients were getting buy-in for inbound content marketing programs from their US counterparts so, for us, opening a New York City office was a logical next step. Tomorrow People has always been at the forefront of content marketing and we’re constantly innovating and evolving to deliver the best customer experiences for B2B companies around the world,” says Alistair Norman, Tomorrow People’s Managing Director.
Paul Lang joins the agency having been a customer in previous roles. Paul will work to deliver cutting-edge marketing strategies and build even closer relationships with key technology partners such as Hubspot, Marketo, Pardot and Eloqua.
“As a creative agency, Tomorrow People provides the perfect blend of forward-thinking content and precise program execution that delivers real, tangible results. I’m excited to work with both new and existing US clients to ensure they all receive the highest level of customer service,” says Paul.
Get in touch and talk to us about what we can do for you in the US. Or, alternatively, see us in action and join us for our live webinar Dare To Be Different on Thursday 2nd November.
Pete is a strategic marketing leader specialising in positioning, go-to-market strategy, growth and AI-enabled marketing performance. He has worked with organisations including Schneider Electric, TechData, Atos, Microsoft, Reachdesk, ABB, TelmarHelixa, Trustpilot, Company365, GlobalData and more, helping brands sharpen their market position, strengthen go-to-market execution and accelerate growth.
His work focuses on turning complex propositions into clear market narratives, aligning commercial teams around stronger positioning and improving marketing performance through the smart application of AI. From category development and messaging to launch strategy and growth planning, Pete brings a practical, commercially grounded perspective shaped by hands-on experience across B2B and enterprise environments.
Pete has also spoken at Content Marketing World, where he has contributed to industry conversations on positioning, growth and the changing role of AI in modern marketing. He writes about the strategies, decisions and operating models that help ambitious brands move faster, communicate more clearly and perform more effectively.