Multi-language video training assets for Atos
We delivered clear and engaging video content to educate a semi-internal audience at the digital transformation company.
Helping our client to support their partners
As part of our ongoing partnership, Tomorrow People recently delivered a series of animation and live action videos to support the Partner Sales Certification training course by Atos. Reseller partners of the information technology service and consulting company undertake this to more clearly understand where Atos business communication solutions give them an edge in the marketplace.
Building on previous projects
Consisting of multiple videos making up three hours’ worth of content, the new training content builds on the original course that Tomorrow People developed and delivered in 2019. After two years of success, Atos took the decision to commission an updated set of videos to reflect changes and developments.
Amplifying the international reach
To ensure the training program could be successfully rolled out across the different global markets that Atos serves, we also managed the process of developing translated versions. The Partner Sales Certification video content is now available in English, French, Spanish, Italian, and Brazilian Portuguese.
About the author:
Partner at Tomorrow People
Pete is a strategic marketing leader specialising in positioning, go-to-market strategy, growth and AI-enabled marketing performance. He has worked with organisations including Schneider Electric, TechData, Atos, Microsoft, Reachdesk, ABB, TelmarHelixa, Trustpilot, Company365, GlobalData and more, helping brands sharpen their market position, strengthen go-to-market execution and accelerate growth.
His work focuses on turning complex propositions into clear market narratives, aligning commercial teams around stronger positioning and improving marketing performance through the smart application of AI. From category development and messaging to launch strategy and growth planning, Pete brings a practical, commercially grounded perspective shaped by hands-on experience across B2B and enterprise environments.
Pete has also spoken at Content Marketing World, where he has contributed to industry conversations on positioning, growth and the changing role of AI in modern marketing. He writes about the strategies, decisions and operating models that help ambitious brands move faster, communicate more clearly and perform more effectively.
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